ABOUT HOGO

We make the world fall in love with rainy days.

Born in the heart of Antwerp, Belgium, we are an Umbrella Atelier that brings care, passion, and dedication to creating only one thing: a beautiful, romantic umbrella.

Beautiful

Beauty, for us, is never loud. It’s in the way a colour feels right for the season, quietly brightening even the rainiest days. Every shade is offered in limited monthly editions, so your umbrella remains as special as the day you bought it.

Umbrellas

A Hogo umbrella protects you from light rain to sudden storms. Its 24-rib frame, inspired by Japanese design, stands strong in the wind yet stays light enough to carry all day. And with each colour produced in limited monthly drops, you’re choosing a companion that’s both practical and rare.

Romantic

Rain invites us closer. Beneath a Hogo umbrella, the world softens, footsteps slow, voices drop, and two people share a small, romantic shelter. Inspired by the Japanese word Hogo “protecting someone you love” we craft more than umbrellas. We create an umbrella for the moments you’ll want to hold onto, long after the rain has passed.

Rainy days never

felt so cozy